2nd Beacon Summit 2015

Picture the scene: Düsseldorf – Glorreich Theatre – the 2nd Beacon Summit.
This location boosted an artistic, flirtatious and service orientated atmosphere – just right for a bunch of beacon junkies, helping them to release their creative and business objectives onto the like minded community.
One of the speakers who captured the audience was Alexander Oelling from our partner, Sensorberg.  He took us on a journey – explaining the known and unknown challenges ahead, that each OEM & creative company need to be aware of before embarking on there beacon journey.
However my favourite guest speaker of the day was Dave Matthews, a tech guru from the US, heavily involved in consumer-focused inventions and bespoke solutions. He spoke energetically and positively of his relationship to beacon technology and its application into our future, of its fan base, working scenarios and case studies, in which all types of sending & receiving exist – all under the tech banner of “Beaconing“. Bring on the future!
For Sevenval the key wins were the various interested parties who invested their valuable and limited time to ask about our product, our place amongst the beacon world and how we see the development of the beacon road map ahead.
For a brief glimpse into the summit with all its glory and guest speakers, please visit: http://www.beaconsummit.de
A few pictures of the event can also be seen here via Facebook: https://www.facebook.com/inspirato.konferenzen/photos_stream
Lets see what 2015 has to offer the beacon community and the public – I sense a change ahead of us.
Rouven & Leon
Keep Beaconing….
Rouven Van Dort & Leon Schlichte

Sevenval launcht Beacon-App

Sevenval launcht Beacon-App und plant neue Projekte für Bahnhöfe und Flughäfen.

Hochprozentige Technik: Sevenval hat eine Beacon-App gelauncht und plant neue Projekte für Bahnhöfe und Flughäfen, verrät Geschäftsführer Jan Webering. Der Kölner Technologieanbieter für mobile und adaptive Web-Lösungen arbeitet seit Februar diesen Jahres mit dem Berliner Beacon-Startup Sensorberg zusammen. Beide Unternehmen haben die Indoor-Navigationslösung “Wein & Webtech” entwickelt… 

Hier geht es zum vollständigen Artikel und Interview mit Jan Webering (CEO, Sevenval Technologies GmbH) und  LOCATIONINSIDER 


weekly #41 Links about Frontend & Mobile

“What are your goals?” 
Go for some news about online payment, mobile first and beacon technology:online payment:
  • iOS Users Are A Much Bigger Revenue Opportunity For Mobile Payments Companies Than Android Users
    a survey from The Yankee Group, compiled by BI Intelligence
mobile first:
According to a study by inMarket, the use of beacons (Apple brands these as iBeacons) caused
  • a 19x increase of interactions with advertised products in retail stores,
  • a 16.5x increase in app usage in-store and
  • a 6.4x increase in the likelihood that a shopper kept an app that sent them a beacon message on their phonessee www.techcrunch.com

Trend: iBeacon: Sevenvals Mobile Marketing Unit designs first indoor navigation projects for airports and railway stations

  • Beacon technology enables targeted communication at every location with travelers and consumers
  • Indoor navigation is feasible for large facilities with a minimum budget of 200.000 €

Berlin/Cologne, 16th of April 2014 – Sevenval’s Mobile Marketing unit (www.sevenval.com) has developed the first Beacon concepts for airports and railway stations. The team is specialized in developing mobile solutions and services. This includes all possible communications and promotional actions as well as customer loyalty programs for clients such as Sky Deutschland AG and the Telefónica GmbH.

For the installation of a Beacon network as well as a content management system, Sevenval was able to get the Beacon specialist Sensorberg on board. Both companies are cooperating in the development of functional and professional indoor navigation projects. Continue reading